Founded

Atrinsic, Inc. was created in January, 2008 as a result of a merger between two existing, successful companies – New Motion, Inc., originally launched in 2005, and Traffix, Inc., a long-time presence in the digital direct marketing field.

Company Profile

Atrinsic, Inc. (NASDAQ: NWMO) (New Motion, Inc. dba Atrinsic, Inc.) is one of the fastest growing digital advertising and entertainment networks in the United States. We bring together the power of the Internet, the latest in mobile technology, and traditional marketing/advertising methodologies, creating a fully integrated and consistently profitable vehicle for both entertainment content and brand-based and performance advertising. Atrinsic, Inc. was recently called "a company to watch" by Wireless Business Forecast, and their mobile content capabilities were named a "rival to those of their mainstream-media counterparts" by Wired Magazine. For more information, please visit www.atrinsic.com.

Employees & Locations

The company currently has over 200 employees located at offices in New York City and Pearl River, NY, Seattle, WA, Irvine, CA and Moncton, Canada.

Executive Management Group

Atrinsic, Inc. is headed by a team of Internet, new media, entertainment and technology professionals. Current management is culled from the senior levels of both legacy companies, New Motion and Traffix.

Ownership

Atrinsic, Inc. (NASDAQ: NWMO) (New Motion, Inc. dba Atrinsic, Inc.) is publicly traded.

Products and Solutions

Atrinsic’s entertainment content is organized into four strategic services -- digital music, casual games, sweepstakes and communities. Brands include Altnet, a mobile legal music download service featuring original artists, GatorArcade, a premium online and mobile gaming site, Bid4Prizes, a low-bid mobile auction game, and iMatchUp, one of the first integrated web-mobile dating services.

Our feature-rich advertising includes a mobile ad network, extensive search capabilities, e-mail marketing, one of the biggest publisher networks around at 8,000+ and growing, and our proprietary entertainment content.